🎯 Inbound Sales Funnel
🧑💻 Visitor
Lands on your website.
📝 Lead
Fills out a form (e.g., download, contact, request demo).
✅ MQL – Marketing-Qualified Lead
Engaged with content, fits your buyer persona.
🔥 SQL – Sales-Qualified Lead
Shows intent; ready to talk to sales.
💼 SQO – Sales-Qualified Opportunity
Confirmed need, budget, timeline. Proposal in progress.
💰 Customer
Deal closed. Contract signed. 🎉